Black Week IT Growth Offer
Get up to 60% off the IT Service Growth Formula
30-day sprint when you book a free call
Stop Chasing Projects. Build a Growth Engine Instead
Package your expertise into a premium $5K–$10K offer and install a predictable Growth Engine in just 30 days.
For IT service founders with 1 to 10 people, already doing solid revenue, tired of living from project to project without a clear pipeline.
During Black Week, a few founders who join from this call can access up to 60% off the 30-day sprint.
In 30 minutes, we map your current services, identify the fastest path to a premium offer, and see whether the Formula is a fit.
Are you...
An IT founder stuck running projects that pay well but keep you capped and constantly context switching?
Quoting custom work over and over because you never had the time to package a real premium service?
Worried that another year will pass with good revenue but no real growth engine to rely on?
Wish you had...
One clear premium offer in the 5K to 10K range, easy to explain, easy to quote, that attracts better clients?
A simple system that brings you consistent conversations with the right prospects, not just random referrals?
The confidence to stop saying yes to every project and start choosing the work that actually builds the business?
Struggling with...
Generic marketing advice that does not understand how technical buyers think?
Finding a process that fits the way IT founders operate, rather than a big course that dumps information and leaves you to figure it out?
Knowing what to change first, your positioning, your prices, your offer, or your outreach?
From Scattered Projects to a Focused Growth Engine in 30 days
IT Service Growth Formula is a 30-day sprint where we work together to reposition your services, build a premium offer, and activate a simple, consistent growth engine.
You are not buying a course. You are installing a system.
WHAT YOU'RE GETTING
Phase 1: Core Clarity™
Identify your niche and buyer, sharpen your positioning, and map the real demand signals in your market. You stop trying to speak to everyone and start focusing on the specific problems you are best equipped to solve.
Phase 2: Offer Buildout™
Package your expertise into a premium offer that stands out and is simple to buy. We define scope, deliverables, pricing, proof, and a clean, confidence-boosting way to present it.
Phase 3: Growth Engine Activation™
Install the system that generates leads and creates consistency. You leave with a practical outbound and partner rhythm, plus messages and assets that match your new positioning.
Along the way, you also get:
Weekly milestones so you always know the next step
Direct feedback on your positioning, offer, and messages
Templates, worksheets, and scripts to shortcut the process
Clear action items every week that fit into 2 to 4 focused hours
IT Service growth formula
Where Does This Formula Come From?
This sprint is not a random idea. It is the product of over a decade working inside and alongside service businesses, with many lessons learned the hard way.
I have done growth, positioning, and go-to-market work across specialist consultancies to digital implementation teams, including work with KBWEB Consult.
The full IT Service Growth Formula has already run end-to-end with KBWEB Consult, and it is built on more than a decade of work with service firms on growth, positioning, and go-to-market.
At KBWEB Consult, we used it to:
- Clarify their market position as an Adobe Experience Manager specialist
- Build a premium offer instead of selling scattered project work
- Design a focused growth engine and go-to-market plan that fits their model
Now I am opening a small founding cohort of IT service founders who want to apply the same system to their business and help shape the next iteration.
IT Service growth formula
Who Is This For?
This sprint is built for you if:
- You run an IT or technical service firm with roughly 1 to 10 people
- You are already generating revenue, but your growth is inconsistent from month to month
- Most of your work comes from referrals and repeat clients, not a deliberate pipeline
- You have no full-time marketing lead, and you are still heavily involved in sales
- You want fewer, better clients who pay for outcomes, not hours
You do not need to be “good at sales.” You do need to be serious about changing how your business grows.
IT Service growth formula
This Is Not For You If...
To protect your time and mine, this is not a good fit if:
- You are starting from zero and have no paying clients yet
- You want a mass market course with hundreds of people and no individual attention
- You are looking for a quick trick or one outbound script to fix everything
- You are an outsourcing shop whose main goal is to win massive corporate projects as a hidden subcontractor inside 1000-plus-employee enterprises
We explored the path of selling implementation services into large enterprises through layers of intermediaries, especially around Adobe Experience Manager. The power dynamics are stacked against small IT firms there. The Formula focuses on founders who want direct relationships with their clients and control over their offer.
IT Service growth formula
How It Works
Step 1: Book a Growth Engine Mapping Call
You share where you are now, revenue mix, clients, offers, and constraints.
We map the quickest path from scattered projects to a focused premium offer and growth system. You get value from this call even if you decide not to join.
Step 2: Decide Together
If the Formula can realistically help you, we will discuss the details, timing, and working style.
If it is not a fit, I will tell you directly and suggest what to do instead.
Step 3: Run the 30-Day Sprint
For four weeks, we work through the three phases together:
- One main working session per week, usually around 60 minutes
- Clear homework that fits in your schedule, 2 to 4 focused hours per week
- Direct feedback on your worksheets, offer draft, and outreach messages, using Loom and written comments
You are not left alone with videos. You get active support while you implement.
Step 4: After the Sprint
You finish with:
- One clear premium offer you can confidently quote
- A positioning story that makes sense to your buyers
- A simple growth engine you can keep running and refining
- A short plan for the next 60 to 90 days
If you complete the work and still do not feel ready to sell your premium offer, the guarantee kicks in.
IT Service growth formula
Founding Cohort Access
Right now IT Service Growth Formula is in its founding cohort phase.
That means:
- I work with a small number of IT founders at the same time
- You get closer access to me than will be possible later
- In return, I ask for honest feedback and permission to use your results as a case study where appropriate
If you want to be part of the group that shapes how this runs in the future, now is the moment to join.
IT Service growth formula
Client Experience
“His process became the foundation for how we will grow long term.”
“Kaloyan brought clarity to every strategic decision we faced. From refining our positioning to developing a premium offer and go-to-market plan, he gave us the framework and focus to act with confidence.”
Krass, CEO of KBWEB Consult
YOUR SUCCESS IS GUARANTEED
The IT Service Growth Formula Guarantee
If you complete the modules and worksheets inside the 30-day sprint and do not feel confident selling a premium offer by the end, I will work with you personally and hands-on, for free, until you do.
No extra fees. No fine print.
You do the work. I stay with you until you can quote your offer without second-guessing yourself.
IT Service growth formula
What Happens On The Call
Many founders hesitate to book because they are tired of pushy sales conversations.
Here is exactly what happens on the Growth Engine Mapping Call:
- We take a quick inventory of your current services, pricing, and client mix
- We identify where a premium offer makes the most sense in your world
- We sketch a simple version of what your growth engine could look like over the next 90 days
- We decide together whether it makes sense to run the full Formula now, later, or not at all
Worst case, you leave with more clarity than you came in with. Best case, you leave with a concrete plan and a partner to help you execute it.
GOT QUESTIONS? LET'S ANSWER THEM!
Frequently Asked Questions
We know committing to something new can feel overwhelming, so we’re here to clear up any concerns you have.
Why 30 days? Is that enough time to see real change?
Yes. The Formula is designed as a focused sprint.
By the end of week two, you will have a premium offer fully defined.
By the end of week four, your growth engine is live at a first version that you can keep improving.
What if I do not land a client in 30 days?
The primary goal of the sprint is clarity, packaging, and a working system so you are no longer guessing.
Client wins often follow quickly, but they depend on your market, list, and sales conversations.
You will leave with a clear plan and assets you can keep using until those wins arrive.
I am busy. How much time will this really take?
Plan for 2 to 4 focused hours per week over the 30 days.
That includes our main working session plus your implementation time.
The process is built to fit around your current client work, not to blow up your calendar.
I have tried other courses and they did not work. How is this different?
Most courses give you lots of information and leave the hard choices to you.
IT Service Growth Formula is a guided system for a specific kind of founder.
You get structure, feedback, and decisions made together, not just videos and worksheets.
What if I am not comfortable with sales?
You do not need to become a completely different person.
We design your offer and growth engine so your conversations are more about fit and outcomes than pressure.
The positioning and packaging work does a lot of the heavy lifting before any call begins.
Can I really charge $5K–$10K for my services?
If you are solving a meaningful problem for a business and delivering a clear outcome, then yes, premium pricing is possible.
Part of the sprint is making sure the offer, the niche, and the outcome support that level of pricing so it feels logical, not forced.
What if I do the work and it still does not click?
If you complete the worksheets and modules and you still do not feel confident selling your premium offer, the guarantee covers you.
We keep working together, hands-on and at no extra cost, until you do.
© Copyright 2025 | IT Service Growth Formula™